How Custom Umbrellas Enhance Your Brand Recognition
Enhancing brand visibility and recognition is the corner stone of any successful campaign. Marketers that try to draw attention of passersby towards their brand with a lot of traditional publicity methods like multicolored signs and flags which funnels the foot traffic towards their stores. However when you are out of the visual range of your prospective clients the best way to engage the audience would be popular promotional items like umbrellas. Everyone needs umbrellas to stay safe from sun and rain while for others, umbrellas are fashion highlighters as well.
So, if you are looking for custom gifts that will subtly influence the purchase patterns of the shoppers, you may need something value added and practical like umbrellas. Available in a wide range of useful models like antiwind umbrellas and auto open umbrellas, these will make a great gift choice to put your promotional dollars into.
Custom umbrellas make a strong branding option with lasting utility. The longer your promotional swag stays in circulation and continues to be used by the recipient the better will be the return on your investment.
For this reason custom umbrellas make a safe bet in promotional items. Everyone needs umbrellas to be well prepared for the changing weather. So, it is the best way to create an affinity with your brand.
Custom umbrellas are well suited for localized marketing. If you are sponsoring a local football team you can handout custom umbrellas to all the players. Get their mascot or sports tagline imprinted along with your company details to make heads turn. Not only the fans and the club members will see your brand but it’s likely the players use these logo items, beyond the sports ground to give your brand the much needed exposure.
Providing your prospects a custom branded umbrella is likely to win you more friends that influence favorable brand opinions. Businesses often host awareness campaigns like breast cancer awareness events or any other social cause to highlight their social commitment. Umbrellas will make great handouts or fund raising items to spread the word.
Every time your recipients use this umbrella they will feel proud to be associated with a noble cause. Anything imprinted on the massive canopy of umbrellas will never be missed. Thus custom umbrellas will make an effective way to get the awareness message far and wide
By adding your brand on long lasting gifts like umbrellas that your clients will keep using for years to come, you can enhance your brand image and brand reliability.
Spare a thought on how you want to connect with your clients, consider the budget you have and choose an appropriate umbrella model that will meet your goals. With custom umbrellas, your brand promotion is easier as never before! Try it to believe it!