The comparatively high sticker price of custom umbrellas may be a deterrent for most marketers to consider it as their merchandise. However on a closer look, it is easy to see why they may be having some unfounded reasons behind this. In fact umbrellas offer more value for your promotional dollars and help you run a longer campaign than most other ordinary handouts.
High retention
Umbrellas have a high retention of over 14 months or more- the highest among promotional giveaways. It means that they ensure ongoing exposure and consistent brand impressions at one time investment. Umbrellas remain in service for many years in the lives of your prospects protecting them from elements while ensuring a grand display for your brand. Win-win
Promotions for the whole year
Umbrellas come handy during all 4 seasons like summer, spring, rain and winter. So, your brand will get promoted round the year without any repeat effort from your end. Not many promotional items can boast this exceptional feature!
Premium quality handouts
Umbrellas have a high perceived value thanks to its premium design with sturdy ribs and frames. Your giveaways will straight away reflect your brand image for your prospects. So every time they see these premium handouts they will develop a positive impression about your business and will be inspired to support your brand and even refer it to others.
Utility
Your prospects will use your branded umbrellas frequently, thereby ensuring a greater brand exposure. The best part is that you dont have to put in any effort or extra expense for this. Every time they use it on the beach, on shopping streets or golf greens, your brand will get the attention of a fresh set of audience. Studies show that practical handouts always enjoy a higher popularity among consumers than novelty items with a shorter shelf life.
Environmentally friendly
If you are looking for a sustainable promotional giveaways to engage the eco conscious prospects, umbrellas will make a great choice. They last long and wont end up in landfills any time soon.
Customizable
Marketers can consider various customization options for bespoke branding. Get your logo, message or artwork imprinted in full color; to make them stand out during trade shows and events. The distinctive size of umbrellas will make it a head tuning swag that will help you attract and maintain clients.
Simple to Store
Umbrellas are heat resistant and water proof and most importantly do not have any expiry date like other giveaways. Umbrellas are something people need always;; and hence they won’t run out of utility. So, you can even stock up in bulk for all the upcoming events and forget about off season woes.
Versatile
No matter whether you need an elegant corporate gift for your clients and employees, a loyalty gift for your regular customers or an awareness giveaway to spread a social cause, custom umbrellas will make a great choice. They will fit every promotional theme and will never look out of place in any marketing plan. The big plus is that your recipients of all types of tastes and demographics will find umbrellas a fabulous freebie that they wont resist at any cost!
Being high quality, umbrellas will help you in building brand affinity as well. When your team carries your branded umbrellas they will turn into your brand advocates promoting your business and brand outside of the office.
How do you think promotional umbrellas will ensure a top notch advantage for your branding.
