Why Do Brands Trust Umbrellas as Marketing Tools

Umbrellas have become a necessary accessory to carry around for people all over the world considering the drastic change in climate patterns and the surging UV risks.  The best part is that purpose of an umbrella extends well beyond its weather protection feature. This is why custom umbrellas still remain a popular handout.

Still wondering what makes custom umbrellas best tools for marketing?

Umbrellas are universal

Umbrellas are the go-to products that can be used by people from all backgrounds right from school children to working employees and retired people. Thus by handing out promotional umbrellas, businesses can reach out to a wider target audience for raising their brand awareness.  Everyone will find umbrellas useful and can relate easily with your business every time you hand it out as custom giveaways.

Visually appealing

Promotional umbrellas will grab easy attention of the crowd. Add eye-catching designs, taglines and more on the canopy of  your promotional umbrella to make it visually appealing. A stunning  design will make your logo  umbrellas stand out  as your recipients use it outdoors and will set off word of mouth publicity for your message.

Umbrellas make great conversation topics

Let’s be frank about it. A well customized umbrella will make a great talking topic among anyone who sees it. This will help you to spread the word beyond the target audience. It is impossible not to notice your brand on  promotional umbrella.

Practical

Studies show that consumers prefer functional  giveaways that they can actually use rather than novelty items. Designed to protect the users from UV risk and elements, umbrellas enjoy a high utility and a long shelf life as well, during which they keep your recipients well shielded from adverse weather while advertising your brand. Win-win.

Fully customizable

Promotional umbrellas are also fun to customize thanks to the generous imprint space that umbrellas have. Thus you can  customize umbrellas as per your marketing needs while matching the preferences of the prospects. Think of interesting artwork, fun quotes or call to action message that will easily stand out from the canopy to engage the audience with your brand in a subtle way.

Choices galore

Besides, umbrellas are available in various models including patio umbrellas, Mini umbrellas and inverted umbrellas among others. Choose the best customization options to make promotional umbrellas one of the best tools for brand marketing. For instance, if you are reaching out to a urban crowd, choose compact , travel size umbrellas like mini umbrellas that will fit easily in their bags.

Fashion meets functionality

Umbrellas are no longer plain and bland. These days, umbrellas are popular as fashion accessories and props during photo shoots and fashion events. Thus the scope of promotional umbrellas in branding is quite extensive. No matter whether you wish to use it in corporate events or social events, umbrellas will never fail to impress your clients and prospects.

Highlight your brand identity

Further, marketers need elegant and premium quality giveaways that reflect their brand identity. This is where superior quality handouts like golf umbrellas come to the bigger picture.  The fine quality design coupled with visually appealing colors and durable construction will indeed make custom umbrellas a great choice for your high value clients and business associates.

If you are interested in making umbrellas your promotional items, reach out to our team to get started.